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Country Roads Trust enables the active support of West Virginia University Student-Athletes by expanding name, image, and likeness opportunities. 100% of proceeds go to athletes. The trust is committed to efficient fiscal operations and compliance with all NIL regulations, with the sole objective of expanding NIL opportunities for WVU Student-Athletes. Meet our dedicated leadership team below.

Our Staff

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Stephen Ford

GENERAL MANAGER / CHIEF OPERATING OFFICER
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Grant Dovey

DIRECTOR OF CREATIVE
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Taylor Haguewood

DIRECTOR OF NIL & STRATEGIC INITIATIVES  

Advisory Team

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Mike Gansey

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Jedd Gyorko

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Jaida Lawrence Hart

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Don Nehlen

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Darryl Talley

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Ginny Thrasher

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Pat White

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